Task logical thinking - two cars, two driver and the victim of a traffic accident ... but only one is guilty and only you can guess who! With little pragmatic ingenuity you will reveal the culprit.

...Turbulence, like any other phenomenon, is preceded by many warning signals.  Creating a system to capture these signals, an early warning system (EWS) in business organizations will benefit substantially their management...

..."Mattel, the toys manufacture leader, that produces the world famous "Barbie" dolls, lost 20% market share of fashion dolls segment...

Some 50 years ago, Peter Drucker, the "father" of management and "grandfather" of the traditional marketing concept, defines the essence of management as innovation and marketing.

Innovations in the XXI Century

In our highly technological world innovation surprises us daily.  In 1995 cell phones hardly transfer the human voice.  In 2010 mobile phones transmit and receive quality audio and video, enormous amount of data... Nowadays they are more mini-computers than phones.

2008 crisis was particularly fierce in the automotive industry.  Sustainable sales increase was the primary task of every producer in this industry... The pricing policy of branded goods has always been a delicate and difficult task because...

U.S. manufacturers decision:
Two of “the three big”companies - General Motors, Ford and Chrysler - used the following technique:

When starting a new business anywhere in the world, usually the owner manages thecompany. If the business is successful, after several years enormous quantitative changes will be visible: more orders, more customers, staff and .
... ...
Peter Drucker highlighted the following 6 requirements to the management of managers: